Asseta vs Sharpfin

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Asseta

Category
Artificial Intelligence

Asseta (formerly Prismatic) is the intelligent family office suite built to streamline operations, enhance transparency, and optimize investment visibility for family offices and high-net-worth individuals. Offering a 360° real-time view of your wealth, businesses, and investments.

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Sharpfin Logo

Sharpfin

Category
Consolidated Reporting

Sharpfin digitizes KYC and AML processes for a fully compliant customer lifecycle management. Furthermore the solution consolidates data from various data sources to provide a holistic view of your clients or familys asset and performance. We take pride in providing market leading data quality to make sure that your analysis and reports are correct at any given time.

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Company
Employees

  • 11 – 25

Revenue

-

Founded

  • January 2023

Incorporated

-

Locations

  • New York City

AUM

$11B

Avg. AUM per client

-

Ownership

  • Owned by management
  • External investors (neither clients nor staff)


  • 0–10


  • $600k


  • 2014


  • Owned by management
  • Kay staff also have ownership
  • Clients are also owners
  • External investors


  • Sweden


  • Stockholm


  • Sweden
  • Finland
  • Norway
  • Switzerland
  • United Kingdom


  • $4 billion


  • $400 million

Client
Focus

  • Single family offices

Secondary focus

  • Individual wealth owners,
  • Multi-family offices,
  • Fund managers,
  • Funds of funds,
  • Software and technology providers

-


  • Independent financial advisors
  • Registered investment advisors


  • Single-family offices
  • Multi-family offices
  • Individual wealth owners


  • 3 SFOs
  • 1 bank
  • 6 RIAs

Product
Main Tasks

  • Consolidated Reporting
  • Data Aggregation

Top features

  • Custom Reports

Assets supported

  • Cash & Equivalents
  • Alternatives
  • Art & Collectibles
  • Commodities
  • Cryptocurrency
  • Digital Assets & Crypto Currency
  • Equities
  • Gold & Precious Metals
  • Real Estate
  • Private Equity Funds
  • Venture Capital
  • Foreign Exchange
  • Direct Private Equity

Compliance

-

Whitelabel

  • No


  • Consolidated reporting
  • CRM
  • Compliance (e.g. AML, KYC, regulatory reporting)
  • Portfolio management
  • Data aggregation
  • Risk management
  • Impact/ESG reporting


  • AML/KYC documentation and monitoring
  • Consolidated reporting
  • Calculation of management fees
  • White labeled reporting and customer portal
  • Depreciation reporting
  • Cost reporting
  • Model portfolio management and rebalancing
  • Block order management
  • Risk management


  • Bankable assets
  • Private equity
  • Real estate
  • Rare collectibles (e.g. luxury cars, boats, high-value jewelry)


  • MiFID II
  • GDPR
  • FinSA/FinIA
  • AIFMD
  • UCITS


  • Yes

Technology
Type Of Software

  • SAAS

Ecosystem

-

Integrations

  • Payroll (ADP, Gusto)
  • Wealth Management (Addepar, Asora, Black Diamond, LandyTech, MyFO)
  • Payables (Bill, Ramp, Brex, Stripe)
  • Banking (12000+ institutions)
  • Tax + K-1s (Juniper Square, Arch)

Mobile App

  • Yes

-


  • Services software
  • SaaS


  • Two factor authentication through Yubikey or one time password
  • Strong SSL encryption on all traffic
  • Market unique access control to ensure that users only have access to functionalities they should


  • Linux
  • Java


  • Active Directory
  • Interfaces to a number of CRM system and accounting software
  • Any other third party software through our API


  • Yes (iOS, Android)