Family office investments: Recurring and new asset classes
As new asset classes emerge, the scale of family office investment is expanding and their portfolios are becoming even more uniquely diverse. Nevertheless, as they look into these innovative asset classes, family offices mustn't forget about the traditional, tried-and-trusted ones either. Here is a look at all of the types of asset classes family offices commonly invest in.
Investments Updated on January 12, 2023

The primary objective of family offices is wealth preservation and growth to ensure long-term recurring revenue for generations to come. Traditionally these goals have dictated a family office’s investment strategies, favouring relatively safe asset classes with reduced risk and lower yet steady payouts. As a result, real estate, blue-chip stocks and bonds have made up the bulk of most family office investment portfolios.

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