Family offices and private wealth owners are in a unique position to have a positive impact on the world through both their capital and historic focus on values. Based on their existing identity and cultural legacy, family offices are best placed to look inwards and ask ‘who are we, and what do we stand for?’.
Defining a family’s purpose beyond financial metrics is the single most powerful edit point for strategic decision making. When leveraged effectively, purpose is not only a powerful unifier in aligning family members but also a key differentiator in an increasingly saturated market. As impact investments steadily move into the mainstream, we help family offices and private wealth owners make sense of this emerging zeitgeist. There is no single definition of ‘impact’, nor should there be. We start by aligning your existing investment strategies to industry best-practice, whilst allowing room for you to define your own impact strategy.
Moving into impact investments requires both a shift in mindset and operational processes. We guide families and wealth owners through this process: from defining their assets and purpose, to developing and implementing purpose statements and investment strategies, to ultimately measuring their success.
The result? More value-aligned investments whilst still generating market-related returns, increased engagement with next-generation investors, and a better understanding of how to navigate non-financial factors in the decision-making process.