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Your family office, ready for what's next.

Simple works with family offices at every stage. From formation and strategy through to AI-powered operations, we provide the knowledge, agentic tools, and governance framework to move forward with confidence.

Family office — Simple AI house architecture

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The Simple View on Trusted AI for Family Offices

A research agenda for the structural shift in how family offices operate, govern, and build.

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Francois Botha on Family Office AI

Our framework powers transformation

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Strategic Assessment, AI readiness and a dynamic roadmap.

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The people behind Simple

Our team brings together decades of experience from leading family offices, private banks, and technology firms.

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Trusted by 100+ providers of services and technology to family offices

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12,000+

Registered users across offices, SFOs, and principals

276K

Annual visitors from 70+ countries

71

Net Promoter Score across all services

55%

UHNWIs, single & multi-family offices, and principals

Working with Simple has opened up a direct line to hundreds of family offices and put us on the solutions map.

Nathaniel Robinson

Founder & CEO, Trustworthy

The Simple team has amassed a unique dataset and an intimate knowledge of a market.

Giovanni Bacarella

Partner, FTV Capital

Every family office journey starts with a conversation.

Whether you're forming, evolving, or transforming — we're here to help you move forward with confidence.