Family Office Reviews
Family Office Service Providers
Our network of leading experts provide us with fresh perspectives on the family office industry.

Family office vs hedge fund: Understanding the differences and investment strategies
Investments
With an increasing number of hedge funds converting to family offices over the past decade, it is more important than ever to understand the differences between the two. This article dives into what hedge funds are, how “hybrid” funds differ from full-fledged family offices, and how they fit into family offices’ portfolios.

Navigating privacy and publicity: A new approach to family office operations
Communication
As the family office industry continues to grow, more family offices are shifting away from privacy with more public profiles to compete for better investment deals, clients and talent. Here's how family offices are adopting marketing strategies that leverage digital platforms to build a strong public perception among the ultra-high-net-worth community.

Direct investing for family offices: Balancing risk and reward
Investments
Direct investing has seen tremendous growth over the past decade as family offices seek greater control over their investments. But what have been the drivers behind this trend and what are the pros and cons that direct investing brings to the table?

How family offices can improve digital security
Cyber Security
As more modern family offices digitise their operations, the more apparent the lack of cybersecurity infrastructure becomes. We explore the common issues and cover some of the measures that can be taken to address them.
Our case studies dissect the success stories of family offices, their clients and service providers.

How Bernard Arnault's next-generation focus sets his family office apart
Case Study Operations

How Bill Gates uses Cascade Investment to manage his wealth
Case Study Operations
Our guides provide easy-to-use resources for various family office needs.
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Simple is a next-generation company focussed on helping family offices and their service providers to professionalize and be future-ready through our insights, services and data. Our platform members include key individuals from family offices, service providers as well as various industry professionals, academic institutions or interested parties.
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